Saturday, October 12, 2013

7 Steps to Starting your Internet Business

Regardless of what type of internet business you plan to start, the process is the same. Once you've set up your business, there are some steps that you can eliminate, like your start up. However, if you follow the other steps repeatedly, you can generate mulitiple streams of income, which will increase your profits.
1. Set Up Your New Business
When you first decide to start your business online, there are several things you need to do.
First, you need to choose an accounting system and open a bank account. You need to keep your money for your business separate from your personal accounts for purposes of accountability.
You can choose either a single entry or double entry accounting program. If you live in the US, single entry is recommended.
2. Choose Your Product
The products or services you choose to market on the internet will depend on what your interests are, how much money you have to get started, and whether or not there is a market for what you want to sell.
You can choose to create your own product, join an MLM, promote affiliate products, or offer your services.
3. Write Your Unique Selling Proposition
You want to make your business different from your competitors. The easiest way to do this is to decide what makes your business different.
When writing your USP, decide who your ideal customer is, how your product will benefit that customer, and what makes your product better than your competitors.
If you understand these things, you'll have a stronger focus in your business, and you're more likely to make the sale because you'll focus your energies where your actual market is.
4. Build a Website
Once you've taken the first three steps, it's time to build a website.
Do your keyword research. Focus on keywords that are popular but don't have a lot of competition.
You can build either a direct response site or a content site.
With a direct response site, you'll basically build a website that's a sales letter.
A content site will be more varied. You can include news, product reviews, articles, a FAQ, and interactive elements like a forum or discussion group.
The possibilities with this type of site are endless. Since the internet is an information driven media, you're more likely to find success with a site that is tightly targeted to a niche, with lots of content and interactivity.
5. Write Your Marketing Plan
Once you've built your website, it's time to decide how you want to market your new site.
During this stage, you'll gather your marketing tools, as well as decide what methods you use.
Examples of ways to market your website are: press releases, writing articles, posting on forums, posting to safelists, etc.
Once you've decided how you want to market, bookmark those sites where you will market.
6. Promote your new business 
Once you've written your marketing plan, you'll need to write your promotional materials and then send them out.
Testing and tracking are key here to see how your marketing is doing.
This way, you can make adjustments and discard marketing methods that don't work for you.
Consistency is also important, and you'll need to market on a regular basis.
7. Maintain your new business
Once you've completed the first six steps, you'll want to apply the 60/30/10 rule of maintaining your new business.
If you sell products, sixty percent of your time will be spent marketing. Thirty percent will be spent on product development, and ten percent will be spent doing administrative tasks like answering email and keeping your business records.
If you sell services, you'll spend sixty percent of your time doing your service and thirty percent of your time marketing.
Keep in mind that regardless of whether you sell products or services, marketing is an integral part of your success.
Once you've created a successful business, then repeat the steps. You'll see more success for years to come.

by Jinger Jarrett

Home Based Business Internet Work Opportunity

Most home based business internet work opportunity requires time and effort. There are numerous methods to open a home business and an internet work opportunity will take time and money to nurture into a full grown venture able to pay your bills and more. While the amount of effort required in different businesses will vary, the proceeds realized from those efforts will also be different.
Regardless of the type of business you plan to operate, there are a few issues common to all and the effort needed to overcome them are also very similar. The biggest one is marketing your home based business on the internet, which is vastly different from traditional marketing in that you are not marketing a specific item or service, rather you are marketing a specific product, or brand, to which you want to draw visitors.
Your web site is going to be the basis for your income and will be the proverbial first impression people have of you and your business the first time they visit. If your site is a jumbled mess and difficult to navigate chances are the visitor will not stick around long enough to find out what you are offering. If you are promoting several different online businesses, it can be even more daunting to a visitor to figure out which one they want to be part of.
A home based business internet work opportunity can provide a decent income if you are willing to put enough time and effort into it to keep it in front of the public. Having a great looking site that is organized and fully functional is only half the battle. The site has to be able to be found my people without someone having to hold their hand on the way. Search engine optimization, links traded with other popular sites as well as affiliate marketing can help traffic find your virtual parking lot.
There is sure to be an online busiess available for every interest and for every level of effort, but one thing to remember is that the effort exerted to build and market the site will directly affect the return in monetary form. There may also come a point when the product or service has reached a point where you may have to think about diversification and start looking for another home based business internet work opportunity to add to your existing one.
This will definitely be another avenue for increased income. Again, adding a second or even a third home based business will only be as effective as the work you are willing to put into it. However, if you find yourself working more and enjoying it less it may be time to find another line of work.

About the Author
Obinna Heche. Los Angeles - California
Delivering the best home based business ideas and
opportunities so you can work at home successfully..

6 Ways on How Your Business Site Can Help You Save Money

From streamline consumer feedback to free advertising, a business site can help you manage your business efficiently and cost effectively. Here are some of the ways on how your site can help you save money and time. Make sure you invest on a good site today and bring in more revenue in the future.

Generate brand awareness. The Internet is a global phenomenon and therefore features an extensive reach. By developing a good site, your products and services are made available to the world anytime. Your messages can reach millions of people with various age groups, nationalities and professions with minimal investment and effort. The initial step in establishing an online advertising campaign is to ensure an efficiently designed site from a marketing perspective and usability standpoint. A website is not really about technology but about people.

• Facilitate consumer feedback and demand. A site is able to gather feedback easily through online surveys. If someone is visiting your site, try to solicit some feedback regarding a new product or service that you are introducing. The surveys can be placed alongside your home page or when they checkout. A site provides an easy way for consumers to email you with their questions and concerns.

• Know more about your customer base. You can utilize your site to build a customer database, generate mailing lists and create user profiles to give you a better idea who your customers are and how you can better serve them. Many e-commerce stores are able to provide excellent customer service because they are able to decipher their customers' buying habits.

• Modify your message as needed. Printed materials are not easy to change, revise and repurpose. In addition to that, printing costs can also be costly. It is easy and convenient to change online info which gives you flexibility and ability to test your pricing info, marketing info and so much more. If ever you find something that is not working, you can immediately change it in just a few clicks.

• Establishing your brand. Enhance your competitive advantage by projecting an image through your site. Small businesses can now become at par with multinational corporations when it comes to establishing web presence.

• Promote e-commerce. You can now implement direct sales with the use of credit card purchases or through an order form from your site that they can print and then send with a money order or check.

Creating an efficient website is a valuable investment for your business. It not only saves you time and money; it also enhances your presence online. Leverage your business today and bring in more revenue by creating your own business website.

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Drive Traffic to Your Site and Increase Sales With Branding

Direct Response Web Marketing and Branding are two very different animals to tame. Web marketing is used to market a business for search engine optimization with the aim of driving traffic and potential customers to a website. Branding, however, is essential for positioning your products and services and creating awareness in the marketplace. Think about the time before bandages were called Band-Aids and tissues Kleenex. Because of very successful marketing campaigns, these brands have ebbed their way into our vernacular causing people to buy by association. How often do you hear "Do you have a Kleenex?"

Now with the Internet and online marketing resources, businesses can promote a brand image to bring user clicks to a sale. A study done by the Dieringer Resource Group in 2004 noted that 60% of adult online users' brand opinions were changed at purchase due to online research. Branding, therefore, has become increasingly important over the years.

Because of this information, businesses need to start designating part of their online marketing campaigns to branding. In this article, I will detail several tips on how to get your brand at the top of search results, which will ideally convert to sales. If your site is already at the top, you are not finished. People might click to your site more frequently, but face it, sales are what really count!

A recognizable brand gives customers a comfort level and creates habits - a feeling of security in knowing they can purchase a quality product or service. If you can manage to build a long-term relationship with consumers, you have created a world of increased revenue. Think Band-Aids!

The "Keys" to the Kingdom

The first tool you need is keywords. All marketing campaigns have keywords, catch phrases, jingles or other advertising tools. Your keywords should relate to what people are searching and to your product or service. For example if you sell juice, you could use keywords such as "fresh fruit juice" or "health benefits of juice", etc. But, depending on the competitive market for juice, these keywords might not keep you on the top of a Google search for long. This is where developing a brand name and building customer relationships helps.

Keywords should be specific and reflect your brand. If you need extra help on developing keywords, you can download programs like Google AdWords that suggests relevant ones or WordTracker that shows how often a word is being searched. Going back to the juice company, you could pick phrases such as "Just Juice It" or "Juice Your Life Up" and these could be keywords as well as marketing slogans on your webpage. By putting specific keywords, slogans and a brand name on your webpage, you develop a brand-consumer relationship. This ideally will direct consumers' minds to your product or service and generate sales. But remember, Rome was not built in a day and neither was Kleenex. So, take the time and funds to structure your campaign.

TeamWork Builds Web Success

The Web Success Team specializes in building and marketing direct response websites that take full advantage of the latest developments on the Internet. The Team has an arsenal of effective web strategies, online tools and proven techniques to promote your products and services. And we'll show you ways to increase the amount of qualified traffic to your site through the expanding "social web" and how to convert visitors into buyers at a high rate of return.

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Electronic business

Electronic business, commonly referred to as "eBusiness" or "e-business", or an internet business, may be defined as the application of information and communication technologies (ICT) in support of all the activities of business. Commerce constitutes the exchange of products and services between businesses, groups and individuals and can be seen as one of the essential activities of any business. Electronic commerce focuses on the use of ICT to enable the external activities and relationships of the business with individuals, groups and other businesses
e-business may be defined as the conduct of industry,trade,and commerce using the computer networks.The term "e-business" was coined by IBM's marketing and Internet teams in 1996.
Electronic business methods enable companies to link their internal and external data processing systems more efficiently and flexibly, to work more closely with suppliers and partners, and to better satisfy the needs and expectations of their customers. The internet is a public through way. Firms use more private and hence more secure networks for more effective and efficient management of their internal functions.
In practice, e-business is more than just e-commerce. While e-business refers to more strategic focus with an emphasis on the functions that occur using electronic capabilities, e-commerce is a subset of an overall e-business strategy. E-commerce seeks to add revenue streams using the World Wide Web or the Internet to build and enhance relationships with clients and partners and to improve efficiency using the Empty Vessel strategy. Often, e-commerce involves the application of knowledge management systems.

E-business involves business processes spanning the entire value chain: electronic purchasing and supply chain management, processing orders electronically, handling customer service, and cooperating with business partners. Special technical standards for e-business facilitate the exchange of data between companies. E-business software solutions allow the integration of intra and inter firm business processes. E-business can be conducted using the Web, the Internet, intranets, extranets, or some combination of these.
Basically, electronic commerce (EC) is the process of buying, transferring, or exchanging products, services, and/or information via computer networks, including the internet. EC can also be beneficial from many perspectives including business process, service, learning, collaborative, community. EC is often confused with e-business.